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UNLOCK RECORD-BREAKING RESULTS
FROM THE PARIS 2024 OLYMPIC & PARALYMPIC GAMES

We hope you enjoyed exploring our newly expanded premium DOOH network and seeing first hand how our assets reach 92% of Sydney audiences every week.

To help with your future DOOH campaign planning and buying, and to give you deeper insights into everything you explored during the tour, we’ve put together a Digital Site Card Pack with key details on each of our new Sydney sites.

What You’ll Gain:

  • A deep dive into the key considerations for Digital OOH success
  • Expert insights into activating data-led and creative strategies
  • A tailored session to explore how this framework can elevate your brand

Access this exclusive case study preview revealing how QMS’ Paris 2024 Games Network delivered greater neuro impact and significant brand lifts for Games partners through the multi-dimensional power of Digital Out of Home.

Over six action-packed weeks of the Paris 2024 Olympics and Paralympics, QMS harnessed the full power of Digital OOH to reach 11.5M Australians* with immediacy, accuracy and impact. 

This case study preview demonstrates how this exclusive network drove exceptional brand outcomes for partners - validated by research conducted by Neuro-Insights and marketing data and analytics company Kantar.

*Source: MOVE 1.5 September 2024 all people 14+

 

DISCOVER HOW DIGITAL OOH
DROVE RECORD BREAKING RESULTS DURING THE GAMES

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TESTIMONIAL
“QMS’ Paris 2024 Digital Screen Network....allowed us to extend what we were doing online and instore, and place the brand in and around key moments including the latest news, medal moments, medal tally updates as Australians went about their day.
 
“We knew we had something really strong when the campaign went live. We had lifts of up to 30% in unit sales from our largest and strongest brand....but to then also see in post campaign tracking we also retained the new consumers and maintained the market share growth demonstrates the power in anchoring our brand activity in Out of Home.”

Anand Surujpal 
Chief Marketing and Growth Officer, Patties Food Group
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A New Era of Digital OOH has arrived.

Find out how the Paris 2024 Games Network unlocked the multi-dimensional power of Digital OOH.

 

 

PREVIEW THE PARIS 2024 GAMES NETWORK CASE STUDY

#OUTOFTHEORDINARY

We acknowledge the traditional custodians of the lands where we work and their connections to land, sea, and community. We respect and acknowledge their Elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples.